Decoding Trust: Building Trust at Your Organisation, Inside and Out

presenter-photo
Nicholas Kontopoulos
Vice President of Marketing for Twilio, Asia Pacific & Japan
presenter-photo
Jeremy Schwartz
Chairman, Consultant, CEO

Decoding Trust: Building Trust at Your Organisation, Inside and Out

Trust is the foundation of great relationships; customers demand transparency, reliability and authenticity. 

 

But trust in business is at an all-time low. Recent Edelman research found that 68% of people believe business leaders deliberately mislead them.

 

So how can you bolster trust at a time when trust is scarce? Six in 10 consumers say protecting their data builds trust.

Join our webinar to discover why trust is more important than ever, and learn how to nurture and rebuild trust inside and outside of your organisation.

Key takeaways
  • about-section Practical tips on how to build transparency with technology
  • about-section2 Actions to foster trust through leadership, culture and engagement
  • about-section3 Hear real-world examples of businesses that successfully built - and even recovered - trust
  • about-section4 Learn how trust is evolving alongside the digital landscape
Speakers
  • presenter-photo
    Nicholas Kontopoulos
    Vice President of Marketing for Twilio, Asia Pacific & Japan
  • Nicholas Kontopoulos

    Vice President of Marketing for Twilio, Asia Pacific & Japan
    As the Asia Pacific & Japan Vice President of Marketing for Twilio, Nicholas Kontopoulos harnesses over 30+ years of professional experience, built across multiple industries and geographies. He’s passionate about challenging the 'status-quo' and 'management dogma' that stifles the creative thinking processes that are paramount to delivering amazing customer experiences, Nicholas ensures that ‘Customer Experience’ is a core business ideology at the heart of the brand.

    Previous to this, Nicholas was the APAC Head of Growth Marketing at Adobe DX and the Global VP for Fast Growth Markets Marketing at SAP, and has also held a number of highly strategic global and regional, Sales and Business Development and Marketing roles during his career across the globe.

    During the course of his career, Nicholas has passionately pursued business strategies that both harness, and intelligently exploit the power of available technologies, both within the businesses he has worked for and those clients he has served. An international speaker, Nicholas has been regularly published on Forbes.com, News Asia, Bloomberg, CampaignAsia.com, Marketing-Interactive.com, THEDRUM.com and Customerthink.com.
  • presenter-photo
    Jeremy Schwartz
    Chairman, Consultant, CEO
  •  Jeremy Schwartz

    Jeremy Schwartz

    Chairman, Consultant, CEO
    Jeremy Schwartz is a global business leader renowned for driving transformative growth through innovative strategies in branding, marketing, and innovation. As a speaker, Jeremy draws on his remarkable track record, which includes leading Pandora as CEO, reversing its decline to generate €20bn in market value. At L’Oréal UK, he propelled the company to market leadership and spearheaded the globally iconic “Because I’m Worth It” campaign.

    His tenure at The Body Shop saw accelerated growth in Asia, culminating in a €1bn acquisition, while at Sainsbury’s, his groundbreaking marketing strategies turned a decade of decline into ten years of sustained growth. At Coca-Cola, his innovative products delivered over $10bn in annual sales. Jeremy’s entrepreneurial spirit also shone through with the successful exit of Glorious! Foods, a business he co-created with Marco Pierre White.

    Jeremy currently serves as Chairman of the Sustainability Practice for Kantar, the world’s leading brand valuation and research company. As a consultant he works with business leaders to maximise their exit multiples through impactful branding, marketing, and innovation strategies.

    Jeremy anticipated the game-changing impact of artificial intelligence in 2018, creating the BBC programme Retail’s AI Revolution. In it, he highlighted how AI could transform competitive advantage through innovations like programmatic content creation, real-time algorithmic testing, and optimised marketing strategies. Today, Jeremy continues to develop cutting-edge AI use cases that help businesses accelerate growth and remain competitive in an ever-changing landscape.

    Clients are offered the opportunity for audiences to participate in a growth ideation session which he facilitates as part of his keynote speech. The ideas for growth that the audiences generate are processed by Jeremy’s proprietary AI system to produce a strategy report for clients. “Interactive, high energy, insightful and extremely productive.” is what audiences and clients feedback.
Decoding Trust: Building Trust at Your Organisation, Inside and Out

We can't wait to see what you build.

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Webinar: Decoding Trust: Building Trust at Your Organisation, Inside and Out by APJ Events